Troy WendtJun 25, 202012 min readPandemic Pivot: Data and Metrics to Change CourseThe purpose of this article is to describe data-driven metrics executives can use to guide their companies through the pandemic.
Troy WendtFeb 28, 201912 min readPricing to win today with growth levers for tomorrowPricing. Can we fix that next quarter? Pricing is often a huge opportunity for incremental revenue growth that is left untouched. Why?...
Troy WendtJan 30, 20195 min readWhat would Gauss say about pipeline ratios and predictable revenue?Carl Friedrich Gauss was a German mathematician born in 1777, and a child prodigy who made breakthrough mathematical discoveries while...
Troy WendtDec 11, 20182 min readIntroducing the Growth Engineering Framework™A painful problem for many companies is lack of predictable growth. Marketing is driving hard to deliver leads, and perhaps attribute...